DIM MAK Officially Launches “Up All Night” Video Series

DIM MAK—the international brand composed of the trendsetting record label, events and lifestyle company, and apparel line founded by global electronic/dance music star Steve Aoki—breaks new ground with the official launch of the Up All Night video series. Portraying the vision of the DIM MAK lifestyle, Up All Night is an ongoing video series aimed at bringing the DIM MAK experience to life via on-the-ground, firsthand footage. Up All Night will serve as a definitive voice within today’s electronic music community, documenting monumental moments and curating the future of dance music culture via tastemaker music, official music videos, and live performance footage. The Up All Night videos are filmed in mini-documentary format and visually captured in the DIY style DIM MAK has come to conquer. The mini-documentaries visualize the lives of renowned DIM MAK artists onstage and beyond and feature new, exclusive, and unreleased music from DIM MAK artists and friends.

Part 1

Part 2

Part 3

DIM MAK is taking the Up All Night brand to an international level via strategic partnerships with the world’s leading music festivals. This year alone, the company has showcased large-scale, DIM MAK-branded stages at Tomorrowland in Belgium and Beatpatrol in Austria. Back in the U.S., DIM MAK is hosting the Up All Night Stage at this year’s Electric Zoo in New York City and the inaugural TomorrowWorld in Chattahoochee, GA.

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DIM MAK Officially Launches “Up All Night” Video Series